Key takeaways Home prices are high largely due to a long-term housing shortage—an issue stemming from decades of underbuilding. Strict zoning laws and investor activity are also limiting supply and shaping the market. A supply-driven feedback loop is keeping prices elevated as buyers and sellers sta

Redding, California-based Reverse Focus announced April 3 that it has entered into a definitive agreement to acquire Apiro Marketing as it looks to expand beyond reverse mortgages and deepen its marketing and content offerings for the broader U.S. mortgage industry. Reverse Focus operates a marketin

Mortgage rates rising nearly 40 basis points from early-year lows have pushed some buyers out of the market, even as inventory and affordability remain better than a year ago, ICE Mortgage Technology found.